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Stock Analysis
CLOROX CO /DE/ (CLX)
CLX
CLX · Consumer • Consumer Staples
96.73 -2.91%
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52W Range Position
26%
LOWMIDHIGH
Trend
Mixed
Momentum
Neutral
Updated: 2026-07-31 13:46 UTC
WOI Investment Thesis
Mixed
Confirmation improves above 104.37. Holding above 96.47 keeps the current thesis intact.
⚖️
Fundamentals
Moderate / Positive
Price Structure
Mixed
Momentum
Neutral
×
Breakout Confirmation
Pending
Risk Level
Elevated
Analysis Scope
1Y Daily
Key Decision Levels
Hold Above
Structure remains valid above support.
96.47
Break Above
Confirmation improves above resistance.
104.37
🎯
Next Objective
Pattern-derived target if setup continues.
109.21
×
Thesis Break
Scenario weakens below invalidation.
Below 96.47
Recent Company Events
SEC VERIFIED
Latest material filings
JUN
17
Management / Board
MEDIUM
Clorox Announces Simplified Operating Structure to Improve Execution
and Accelerate Growth OAKLAND, Calif., June 17, 2026 — The Clorox Company (NYSE: CLX) today announced a simplified operating structure designed to streamline leadership oversight, align resources to drive the company’s strongest growth opportunities, advance portfolio optimization efforts and support faster executio...
8-K Filing SEC EDGAR
MAY
11
$
Debt Financing
HIGH
CLX debt financing update
Other Events On May 6, 2026, The Clorox Company (the “Company”) executed an underwriting agreement in connection with the sale of an aggregate principal amount of $550,000,000 of its 4.700% Senior Notes due 2031 (the “2031 Notes”), an aggregate principal amount of $400,000,000 of its 4.950% Senior Notes due 2033 (th...
8-K Filing SEC EDGAR
APR
30
Financial Results
HIGH
(Non-GAAP) (3)
Organic Volume (4) Health and Wellness —% 1% —% (1)% —% 1% Household — Lifestyle (9) (6) — (3) (9) (6) International — — Total Company (5) —% 1% (1)% —% Nine months ended March 31, 2026 Percentage change versus the year-ago period Reported (GAAP) Net Sales Growth/ (Decrease) Reported Volume Acquisitions & Divestitur...
8-K Filing SEC EDGAR
What's Driving CLX?
📈 Technical recovery is improving
Momentum is Neutral. Watch 104.37 for confirmation and 96.47 for structure risk.
💼 Business quality remains relevant
Fundamentals remain relevant. Check growth, profitability, cash flow and balance sheet quality.
⚠️ Key risk remains
losing 96.47 would weaken the current structure.
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Technical Signal
Technical Setup Active
An active technical structure is present. Use trigger, target, stop and watch levels for context.
Pattern
Triangle Compression / SYM / DOWN
State
Forming
Downtrend Structure
Downtrend breakout active · 2 bars old · score 92
Trigger
97.82
First Resistance
98.56
Target
109.21
Invalidation
97.82
Compression
14%
How to read this setup
The nearest decision zone is framed by support around 96.47 and resistance near 97.82. Clearing resistance would strengthen the constructive case, while a failure through support would damage the present setup.
Price Chart
CLX — 1D Chart
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Valuation Snapshot (TTM)
Full valuation · Ratios use trailing twelve months
Updated 2026-07-30
Premium
Premium valuation
The stock trades at elevated sales or book multiples; quality must justify the price.
Market Cap
$11.7B
Company size
EV
$13.2B
Debt-adjusted value
P/E
15.5
Low multiple
P/S
1.7
Low sales multiple
P/B
127.1
Very high
EV/Sales
2.0
Low sales multiple
P/FCF
30.8
Reasonable
FCF Yield
3.25%
Cash return
Source: SEC TTM data via WOI valuation cache Not financial advice
Business Lens
Improving business, cash flow needs monitoring
Financial quality is mixed, with cash flow or balance sheet items requiring closer monitoring.
Revenue Growth
Moderate
Profitability
Positive
Cash Flow
Pressured
Balance Sheet
Manageable
💵 Revenue
1.67B
≈ Moderate
📈 Net Income
187.00M
↗ Positive
CLOROX CO /DE/
Consumer • Consumer Staples