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Stock Analysis
YUM! BRANDS, INC. (YUM)
YUM
YUM · Consumer • Restaurants
153.91 -1.96%
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52W Range Position
52%
LOWMIDHIGH
Trend
Mixed
Momentum
Neutral
Updated: 2026-07-31 17:47 UTC
WOI Investment Thesis
Mixed
Confirmation improves above 154.19. Holding above 153.75 keeps the current thesis intact.
⚖️
✓
Fundamentals
Strong / Strong
✓
Price Structure
Mixed
•
Momentum
Neutral
×
Breakout Confirmation
Pending
Risk Level
Elevated
Analysis Scope
1Y Daily
Key Decision Levels
✓
Hold Above
Structure remains valid above support.
153.75
↗
Break Above
Confirmation improves above resistance.
154.19
🎯
Next Objective
Pattern-derived target if setup continues.
—
×
Thesis Break
Scenario weakens below invalidation.
Below 153.75
Recent Company Events
SEC VERIFIED
Latest material filings
JUL
30
●
Financial Results
HIGH
YUM reports financial results
( “ YUM ” ) issued a press release announcing financial results for the quarter ended June 30, 2026.
8-K Filing • SEC EDGAR
JUN
16
↺
Share Repurchase
MEDIUM
YUM share repurchase update
Sale of Global Pizza Hut Business General On June 16, 2026, Yum!
8-K Filing • SEC EDGAR
JUN
2
●
Management / Board
MEDIUM
YUM board and management update
Chief Operating Officer and Chief People & Culture Officer Transition and Retirement On June 2, 2026, YUM!
8-K Filing • SEC EDGAR
What's Driving YUM?
📈 Technical recovery is improving
Momentum is Neutral. Watch 154.19 for confirmation and 153.75 for structure risk.
💼 Business quality remains relevant
Fundamentals remain relevant. Check growth, profitability, cash flow and balance sheet quality.
⚠️ Key risk remains
losing 153.55 would weaken the current structure.
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Technical Signal
Waiting for Confirmation
▲
No confirmed breakout yet. Watch the next level and momentum behavior.
RSI(14)
50.8
◎
How to read this setup
The next meaningful technical decision is likely to occur between support at 153.55 and resistance at 154.19. Clearing resistance would strengthen the constructive case, while a failure through support would damage the present setup.
Price Chart
YUM — 1D Chart
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Valuation Snapshot (TTM)
Full valuation · Ratios use trailing twelve months
Updated 2026-07-30
Fair
Fair valuation
Valuation looks broadly balanced for a mature quality business.
Market Cap
$43.8B
Company size
EV
$47.2B
Debt-adjusted value
P/E
25.2
Reasonable
P/S
5.2
Balanced
P/B
-6.0
Not meaningful
EV/Sales
5.6
Balanced
EV/EBIT
17.7
Low multiple
P/FCF
26.6
Reasonable
FCF Yield
3.76%
Cash return
Source: SEC TTM data via WOI valuation cache Not financial advice
Business Lens
Strong financial quality
Revenue and profitability remain supportive, while cash flow and balance sheet quality require monitoring.
↗
Revenue Growth
Strong
●
Profitability
Strong
≈
Cash Flow
Positive
⚖
Balance Sheet
Manageable
💵 Revenue
2.06B
↗ Strong
📈 Net Income
432.00M
↗ Strong
YUM! BRANDS, INC.
Consumer • Restaurants
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