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Stock Analysis
PROCTER & GAMBLE CO (PG)
PG
PG · Consumer • Consumer Staples
148.88 +0.17%
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52W Range Position
37%
LOWMIDHIGH
Trend
Constructive
Momentum
Neutral
Updated: 2026-07-29 09:39 UTC
WOI Investment Thesis
Constructive
Confirmation improves above 149.67. Holding above 148.11 keeps the current thesis intact.
⚖️
Fundamentals
Improving / Strong
Price Structure
Constructive
Momentum
Neutral
×
Breakout Confirmation
Pending
Risk Level
Elevated
Analysis Scope
1Y Daily
Key Decision Levels
Hold Above
Structure remains valid above support.
148.11
Break Above
Confirmation improves above resistance.
149.67
🎯
Next Objective
Pattern-derived target if setup continues.
×
Thesis Break
Scenario weakens below invalidation.
Below 148.11
What's Driving PG?
📈 Technical recovery is improving
Momentum is Neutral. Watch 149.67 for confirmation and 148.11 for structure risk.
💼 Business quality remains relevant
Fundamentals remain relevant. Check growth, profitability, cash flow and balance sheet quality.
⚠️ Key risk remains
Below 148.11
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Technical Signal
Technical Setup Active
An active technical structure is present. Use trigger, target, stop and watch levels for context.
Downtrend Structure
Back below former downtrend line · 7 bars old · score 72
Trigger
149.53
Invalidation
149.53
DT Break
fresh (age 8)
RSI(14)
51.3
How to read this setup
The next meaningful technical decision is likely to occur between support at 147.88 and resistance at 149.35. A cleaner push through resistance would improve continuation odds, while a loss of support would weaken the current thesis.
Price Chart
PG · WOI overlay chart
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Valuation Snapshot (TTM)
Full valuation · Ratios use trailing twelve months
Updated 2026-07-28
Fair
Fair valuation
Valuation looks broadly balanced for a mature quality business.
Market Cap
$359.8B
Company size
EV
$379.0B
Debt-adjusted value
P/E
21.7
Reasonable
P/S
4.1
Balanced
P/B
6.6
Balanced
EV/Sales
4.4
Balanced
EV/EBIT
18.8
Reasonable
P/FCF
23.9
Reasonable
FCF Yield
4.18%
Cash return
Source: SEC TTM data via WOI valuation cache Not financial advice
Business Lens
Strong financial quality
Revenue and profitability remain supportive, while cash flow and balance sheet quality require monitoring.
Revenue Growth
Improving
Profitability
Strong
Cash Flow
Positive
Balance Sheet
Manageable
💵 Revenue
21.23B
↗ Improving
📈 Net Income
3.93B
↗ Strong
🧮 EPS (Basic)
1.66
↗ Strong
PROCTER & GAMBLE CO
Consumer • Consumer Staples